Pengaruh Budaya Organisasi dan Kepuasan Kerja Generasi Y terhadap Organizational Citizenship Behavior (Studi pada Karyawan Generasi Y PT. BPR Tunas Artha Jaya Abadi Kantor Pusat)

Qisthy, Icha Auliza (2018) Pengaruh Budaya Organisasi dan Kepuasan Kerja Generasi Y terhadap Organizational Citizenship Behavior (Studi pada Karyawan Generasi Y PT. BPR Tunas Artha Jaya Abadi Kantor Pusat). Sarjana thesis, Universitas Brawijaya.

Abstract

Dalam suatu organisasi terdapat berbagai sumber daya sebagai penggerak aktivitasnya, namun sumber daya manusia memegang peran penting dalam pencapaian keberhasilan. Pada masa kompetitif saat ini, organisasi mulai menyadari bahwa partisipasi para karyawan yang mau bekerja melebihi tugas formal sangat dibutuhkan untuk meningkatkan efektifitas organisasi. Dalam penelitian ini akan dibahas faktor internal dan faktor eksternal yang mempengaruhi timbulnya OCB, yaitu Budaya Organisasi yang merupakan kondisi awal munculnya OCB, dan Kepuasan Kerja Generasi Y. Generasi Y merupakan orang-orang yang lahir di antara tahun 1981 – 1999 yang bersifat kurang loyal, membutuhkan fleksibilitas, dan pujian yang konstan. Untuk itu, banyaknya populasi Generasi Y menjadikan organisasi harus mampu menghadapi tantangan untuk dapat mengelolanya. Penelitian ini bertujuan untuk mengetahui pengaruh Budaya Organisasi dan Kepuasan Kerja Generasi Y terhadap Organizational Citizenship Behavior. Terdapat 6 variabel yang terdapat dalam penelitian ini, yaitu Market Culture, Adhocracy Culture, Hierarchy Culture, Clan Culture, Kepuasan Kerja Generasi Y, dan OCB-O. Metode penelitian yang digunakan dalam penelitian ini adalah metode penelitian kuantitatif. Subyek penelitian adalah karyawan generasi Y PT. BPR Tunas Artha Jaya Abadi Kantor Pusat. Pengumpulan data menggunakan angket yang disebar kepada 50 orang responden. Teknik analisis data yang digunakan adalah analisis regresi linier berganda. Hipotesis dalam penelitian ini diuji menggunakan Uji Parsial (T) dan Uji Simultan (F). Hasil penelitian menunjukkan bahwa pengaruh secara Market Culture, Adhocracy Culture, Hierarchy Culture, Clan Culture, Kepuasan Kerja Generasi Y terhadap OCB-O memiliki persentase sebesar 75,6%. Secara parsial, Market Culture, Clan Culture, dan Kepuasan Kerja Generasi Y memiliki pengaruh yang signifikan terhadap OCB-O, namun Adhocracy Culture dan Hierarchy Culture berpengaruh tidak signifikan terhadap OCB-O.

English Abstract

In an organization there are some resources as their controller of its daily basis, but the human resources hold the most important role in its successful achievements. In this competitive era, organization starts to realize that the employers’ participations in which eager to work harder than their formal jobs are needed to increase the effectiveness of the organization. This study will discuss the internal and external factors that affect the existence of OCB, which is the Organization Culture that becomes the prior condition of the OCB existence, and the work satisfaction of Y's Generation. Y’s Generation consists of people that were born around 1981-1999 that have less royal characteristics, need flexibility and constant praise. Thus, the huge number of Y’s Generation encourages organization to be aware of facing challenges and how to manage it. This study aimed to know The Impact of Organization Culture and Work Satisfaction of Y’s Generation toward Organizational Citizenship Behavior. There are six variables in this study. They are Market Culture, Adhocracy Culture, Hierarchy Culture, Clan Culture, Work Satisfaction Of Y’s Generation, and OCBO. This study used qualitative method. The subject of this study is the Y Generation employers in the head office of PT. BPR Tunas Artha Jaya Abadi. The data collection was applied by questionnaires as the instrument that were given to 50 respondents. The data analysis technique being used in this study was an analysis of double-linier regression. The hypothesis of this study was tested by Partial Test (T) and Simultaneous Test (F). The result of this study showed that the impact of Market Culture, Adhocracy Culture, Hierarchy Culture, Clan Culture, and Work Satisfaction Of Y Generation toward OCB-O is 75,6%. Partially, Market Culture, Clan Culture and Job Satisfaction of Y Generation have significant impact toward OCB-O. On the other hand, Adhocracy Culture and Hierarchy Culture did not have significant impact toward OCB-O.

Item Type: Thesis (Sarjana)
Identification Number: SKR/FIA/2018/228/051803973
Uncontrolled Keywords: Budaya Organisasi, Kepuasan Kerja Generasi Y, Organizational Citizenship Behavior-Organization Culture, Job Satisfaction of Y Generation, Organizational Citizenship Behavior
Subjects: 600 Technology (Applied sciences) > 658 General management > 658.3 Personnel management (human resource management) > 658.31 Elements of personnel management > 658.314 Motivation, morale, discipline > 658.314 2 Incentives > 658.314 22 Job satisfaction
Divisions: Fakultas Ilmu Administrasi > Ilmu Administrasi Bisnis / Niaga
Depositing User: Sugeng Moelyono
Date Deposited: 18 Apr 2019 03:20
Last Modified: 25 Oct 2021 03:48
URI: http://repository.ub.ac.id/id/eprint/163002
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