Putri, Aryani Vindhya and dr. Holipah, Ph.D and Dr. Kuswantoro Rusca Putra, S.Kp., M.Kep (2024) Pengaruh Perilaku Kepemimpinan, Work-Life Balance, dan Employee Branding terhadap Komitmen Organisasi Tenaga Kesehatan di RS. Khusus Bedah Hasta Husada. Magister thesis, Universitas Brawijaya.
Abstract
Kualitas sumber daya manusia menjadi faktor kunci dalam kesuksesan organisasi. Dalam perkembangan pelayanannya, RS. Khusus Bedah Hasta Husada didapatkan kepuasan pasien yang masih rendah yang bisa dilihat dari google review. Mayoritas komplain yang ditulis di google review adalah terkait pelayanan oleh karyawan yang tidak maksimal, yang salah satu penyebabnya adalah akibat rendahnya komitmen organisasi. Hasil pengamatan pendahuluan dan wawancara pada beberapa karyawan, didapatkan beberapa permasalahan seperti adanya kesalahan pemberian diit kepada pasien pasca operasi dan kesalahan pemberian obat kepada pasien di instalasi farmasi dikarenakan antara lain kurangnya pengawasan dan ketidakjelasan instruksi dan kurangnya koordinasi antar unit. Lebih lanjut didapatkan bahwa perilaku kepemimpinan yang belum maksimal dan work-life balance yang menjadi masalah bagi tenaga kesehatan yang mayoritas adalah generasi milenial dan Z, serta employee branding yang dapat berpengaruh terhadap komitmen organisasi. Penelitian merupakan cross sectional analitik dengan subyek adalah 108 tenaga kesehatan yang mayoritas perawat. Pengukuran variabel menggunakan kuesioner skala likert dan data dianalisis menggunakan regresi linier berganda. Hasil penelitian menunjukkan bahwa perilaku kepemimpinan, work-life balance, dan employee branding berpengaruh secara parsial maupun secara simultan terhadap komitmen organisasi. Dari penelitian dapat disimpulkan bahwa semakin tinggi perilaku kepemimpinan, work-life balance, dan employee branding, maka semakin tinggi komitmen organisasi.
English Abstract
The quality of human resources is a key factor in the success of an organization. At Hasta Husada Surgical Hospital, patient satisfaction has been found to be low, as evidenced by Google reviews. The majority of complaints written in Google reviews are related to suboptimal service by employees, one of the causes being low organizational commitment. Preliminary observations and interviews with several employees revealed issues such as errors in providing diets to postoperative patients and mistakes in dispensing medication in the pharmacy department. These problems are due to, among other things, a lack of supervision, unclear instructions, and poor coordination between units. Furthermore, it was found that inadequate leadership behavior, work-life balance issues for healthcare workers (the majority of whom are Generation Z), and employee branding can influence organizational commitment. This study is a cross-sectional analytic study with 108 healthcare workers, mostly nurses, as subjects. Variables were measured using a Likert scale questionnaire, and the data were analyzed using multiple linear regression. The results showed that leadership behavior, work-life balance, and employee branding have a partial and simultaneous effect on organizational commitment. The study concluded that the higher the leadership behavior, work-life balance, and employee branding, the higher the organizational commitment
| Item Type: | Thesis (Magister) |
|---|---|
| Identification Number: | - |
| Uncontrolled Keywords: | perilaku kepemimpinan, work-life balance, employee branding, komitmen organisasi-leadership behavior, work-life balance, employee branding, organizational commitment |
| Divisions: | S2/S3 > Magister Manajemen Rumah Sakit, Fakultas Kedokteran |
| Depositing User: | soegeng Moelyono |
| Date Deposited: | 01 Oct 2024 03:47 |
| Last Modified: | 01 Oct 2024 03:47 |
| URI: | http://repository.ub.ac.id/id/eprint/231175 |
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