Fathurrohman, Muhammad Faiz and Citra Dewi Megawati, S.Sn., M.T. (2024) Perancangan Prototype UI/UX pada Desain Website dengan Menggunakan Metode Design Thinking (Studi kasus : Olympus Pool & Café). Diploma thesis, Universitas Brawijaya.
Abstract
Olympus Pool & Cafe menghadapi tantangan dalam sistem pelayanannya yang kurang efisien, yaitu mencakup keluhan pelanggan terkait informasi yang kurang akurat dan kesulitan dalam melakukan reservasi serta antrian. Proses penelitian melalui observasi, wawancara, dan analisis data bertujuan untuk meningkatkan pengalaman pengguna dan efisiensi operasional dengan mengembangkan antarmuka yang intuitif dan mudah digunakan. Metodologi penelitian menggabungkan pendekatan kualitatif dan kuantitatif, termasuk System Usability Scale (SUS) untuk evaluasi. Hasil penelitian menunjukkan bahwa rancangan website berhasil memenuhi kebutuhan pengguna dengan navigasi yang mudah, desain visual menarik, dan informasi lengkap. Setiap tahap Design Thinking (empathize, define, ideate, prototype, test) dirancang untuk menghasilkan inovasi yang sesuai dengan kebutuhan pengguna. Pengujian usability menunjukkan skor SUS sebesar 80%, menandakan penerimaan yang baik. Kesimpulannya, metode Design Thinking efektif dalam menciptakan desain UI/UX yang meningkatkan efisiensi operasional dan kepuasan pengguna.
English Abstract
Olympus Pool & Cafe faces challenges in its inefficient service system, which includes customer complaints regarding inaccurate information and difficulties in making reservations and queuing. The research process through observation, interviews, and data analysis aimed to improve user experience and operational efficiency by developing an intuitive and easy-to-use interface. The research methodology combined qualitative and quantitative approaches, including the System Usability Scale (SUS) for evaluation. The results showed that the website design successfully met the needs of users with easy navigation, attractive visual design, and complete information. Each stage of Design Thinking (empathize, define, ideate, prototype, test) was designed to produce innovations that meet user needs. Usability testing showed an SUS score of 80%, indicating good acceptance. In conclusion, the Design Thinking method is effective in creating UI/UX designs that improve operational efficiency and user satisfaction.
| Item Type: | Thesis (Diploma) |
|---|---|
| Identification Number: | 052417 |
| Uncontrolled Keywords: | User Interface, User Experience, Website, Design Thinking, System Usability Scale, Pool & Cafe.-User Interface, User Experience, Website, Design Thinking, System Usability Scale, Pool & Cafe. |
| Divisions: | Program Vokasi > D4 Desain Grafis |
| Depositing User: | Sugeng Moelyono |
| Date Deposited: | 07 Oct 2024 03:46 |
| Last Modified: | 07 Oct 2024 03:46 |
| URI: | http://repository.ub.ac.id/id/eprint/226382 |
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