Herlambang, Chanifan Ibadi Fajar and Dr. Siti Azizah,, S.Pt., M.Sos., M. Commun (2024) Persepsi Dan Minat Pelaku Umkm Pengolahan Hasil Ternak Terhadap Sertifikasi Halal Di Kota Kediri. Sarjana thesis, Universitas Brawijaya.
Abstract
Kota Kediri dianggap memiliki peluang yang cukup besar untuk mengembangkan suatu industri pasar halal. Jumlah penduduk Muslim Kota Kediri dengan jumlah 271.215 menurut Kecamatan dan Agama yang Dianut di Kota Kediri 2022. Dengan mayoritas penduduk di Kota Kediri adalah muslim, hal tersebut dapat menjadi peluang besar bagi para pelaku UMKM untuk terus mengembangkan produknya dalam memenuhi kebutuhan masyarakat terhadap konsumsi produk halal di Kota Kediri. Penelitian ini bertujuan untuk mengetahui persepsi dan minat pelaku UMKM pengolahan hasil ternak terhadap sertifikasi halal di Kota Kediri dengan menggunakan metode kualitatif. Selain itu, penelitian ini juga akan menganalisis faktor-faktor apa saja yang dapat mempengaruhi minat pelaku UMKM dalam sertifikasi halal terhadap produknya. Penelitian ini dilaksanakan pada tanggal 22 Agustus-29 September 2023 di Kota Kediri. Penentuan sampel pada penelitain ini menggunakan pusposive sampling dan snowball sampling. Terdapat dua jenis informan pada penelitian ini, yaitu informan ahli 2 orang yang terdiri dari Dinas Koperasi dan UMKM, dan Kementeriaan Agama setempat, serta inforaman kunci sebanyak 10 orang yakni pelaku UMKM pengolahan hasil ternak.
English Abstract
Kota Kediri is considered to have significant potential for developing a halal market industry. The Muslim population in Kota Kediri is reported to be 271,215 according to the 2022 data on Subdistricts and Religions Practiced in Kota Kediri. With the majority of the population in Kota Kediri being Muslim, this presents a great opportunity for micro, small, and medium-sized enterprises (UMKM) to continue developing their products to meet the community's needs for halal products in Kota Kediri. This research aims to understand the perceptions and interests of UMKM players in livestock product processing regarding halal certification in Kota Kediri, using a qualitative method. Sample selection for this research utilized purposive sampling and snowball sampling. There were two types of informants in this study: 2 expert informants, consisting of the Cooperative and UMKM Office and the local Ministry of Religion, and 10 key informants, namely UMKM players in livestock product processing. According to Article 4 of the UUJPH (Halal Product Assurance Law), products entering, circulating, and traded in Indonesia's territory must have halal certification. The halal label can have a positive impact on businesses as it is considered to enhance consumer trust in products with the halal label. Based on the research results, UMKM players in livestock product processing in Kota Kediri feel a lack of knowledge due to the government's insufficient comprehensive dissemination to every element of society. Therefore, certified halal products are those that are Halalan Thoyyiban. Recommendations for the government at the central, provincial, and city/regency levels include conducting campaigns such as socialization and education on the importance of halal certification for UMKM and the significance of consuming certified halal products.
| Item Type: | Thesis (Sarjana) |
|---|---|
| Identification Number: | 0524050117 |
| Uncontrolled Keywords: | Perception, interest, MSMEs, livestock product processing, certification, halal. |
| Divisions: | Fakultas Peternakan > Peternakan |
| Depositing User: | Unnamed user with username nova |
| Date Deposited: | 20 Mar 2024 03:00 |
| Last Modified: | 20 Mar 2024 03:00 |
| URI: | http://repository.ub.ac.id/id/eprint/217300 |
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Text (DALAM MASA EMBARGO)
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