Aulia, Naufal Rifqi and Dr. drg. Yuanita Lely Rachmawati, M.Kes. (2023) Analisis Kualitas dan Popularitas Video YouTube Berbahasa Indonesia Sebagai Sumber Informasi Perawatan Pemutihan Gigi (Bleaching). Sarjana thesis, Universitas Brawijaya.
Abstract
Latar Belakang: Pemutihan gigi adalah prosedur yang meliputi pemutihan warna gigi melalui aplikasi bahan kimia untuk mengoksidasi pigmentasi pada gigi. Pemutihan gigi merupakan salah satu prosedur yang paling populer. Pemilihan pemutih gigi alternatif telah meningkat secara pesat di pasar. Saat ini YouTube merupakan tempat yang menarik untuk membagikan informasi kesehatan gigi dan mulut. Namun sayangnya tidak semua video yang ada di Youtube memiliki informasi yang akurat, dan bahkan bisa saja memberikan informasi yang salah. Tujuan: Untuk menganalisis kualitas dan popularitas video YouTube berbahasa Indonesia sebagai sumber informasi perawatan pemutihan gigi (bleaching). Metode: Penelitian cross sectional analytical. 200 video pemutihan gigi yang diunggah dari bulan Agustus 2020-2021 disaring, jumlah like, dislike, view, pengunggah video (tenaga medis dan non-tenaga medis), dan tanggal pengunggahan dicatat. Hasil: 70.8% video diunggah oleh non-tenaga medis. Video diunggah oleh tenaga medis menunjukkan hasil skor kualitas tinggi. Like per view tinggi dan dislike per view lebih rendah dan tidak terdapat perbedaan popularitas antara video berkualitas tinggi dan rendah. Kesimpulan: Sebesar 71,7% video yang diteliti memiliki kualitas video yang tergolong rendah dan memiliki informasi yang kurang layak. Video banyak diunggah oleh non-tenaga medis yang dapat menimbulkan masalah jika informasi yang diberikan tidak akurat. Video YouTube yang diunggah oleh tenaga medis memiliki kualitas dan popularitas yang lebih baik daripada non tenaga medis. Penonton harus lebih selektif dalam mencari informasi di YouTube seputar informasi pemutihan gigi.
English Abstract
Background: Teeth whitening is a procedure that involves bleaching the color of teeth through the application of chemicals to oxidize pigmentation on the teeth. Teeth whitening is one of the most popular procedures. The selection of alternative teeth whitening has increased rapidly in the market. YouTube is currently an attractive place to share oral health information. But unfortunately not all videos on YouTube have accurate information, and may even provide false information. Objective: To analyze the quality and popularity of Indonesianlanguage YouTube videos as a source of information on teeth whitening treatments. Methods: Cross sectional analytical study. 200 teeth whitening videos uploaded from August 2020-2021 were screened, and the number of likes, dislikes, views, video uploaders (medical and nonmedical personnel), and upload dates were recorded. Results: 70.8% of videos were uploaded by non-medical personnel. Videos uploaded by medical personnel showed high quality score results. Likes per view were high and dislikes per view were lower and there was no difference in popularity between high and low quality videos. Conclusion: 71.7% of the videos studied were of low quality and lacked appropriate information.. Many videos are uploaded by non-medical personnel, which can cause problems if the information provided is not accurate. YouTube videos uploaded by medical personnel have better quality and popularity than non-medical personnel. Viewers should be more selective in seeking information on YouTube about teeth whitening information.
Item Type: | Thesis (Sarjana) |
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Identification Number: | 052314 |
Uncontrolled Keywords: | Pemutihan gigi, Video, Internet, YouTube, GQS.-Teeth whitening, Video, Internet, YouTube, GQS. |
Divisions: | Fakultas Kedokteran Gigi > Kedokteran Gigi |
Depositing User: | Emy Sukartini |
Date Deposited: | 11 Jan 2024 02:34 |
Last Modified: | 11 Jan 2024 02:34 |
URI: | http://repository.ub.ac.id/id/eprint/207892 |
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