Yuanita, Shela and Mangku Purnomo,, SP., M.Si., Ph.D and Medea Rahmadhani Utomo,, SP., M.Si (2022) Perencanaan Pemetaan Kawasan/Zonasi Dalam Pengembangan Kawasan Desa Wisata Barito (Bambang, Bringin, Patokpicis) Kecamatan Wajak, Kabupaten Malang. Sarjana thesis, Universitas Brawijaya.
Abstract
Sektor pariwisata memberikan dampak berantai terhadap perekonomian daerah. Salah satunya yaitu dapat membantu peningkatan pendapatan masyarakat dan pengentasan kemiskinan. Adanya permasalahan dalam upaya pengembangan pariwisata, peneliti membuat perencanaan pengembangan kawasan desa wisata melalui pemetaan potensi destinasi wisata dan pengemasan dalam bentuk paket wisata. Perencanaan pengembangan kawasan wisata di pedesaan melalui inovasi pembuatan paket wisata dari hasil pemetaan potensi prioritas wisata akan memberikan dorongan pertumbuhan ekonomi daerah dan memperkuat masyarakat untuk melakukan proses pembangunan yang bersifat berkelanjutan. Penelitian dilakukan dengan menggunakan analisis mix method yaitu deskriptif kualitatif dan kuantitatif. Analisis deskriptif kualitatif digunakan untuk menganalisis potensi prioritas destinasi wisata dengan mendeskripsikan hasil analisa sesuai dengan perencanaan pemetaan kawasan atau zonasi. Analisis deskriptif kuantitatif digunakan untuk menjabarkan harga paket wisata dari hasil perhitungan menggunakan rumus penetapan harga paket wisata dan menganalisa kelayakan finansial menggunakan beberapa kriteria yang telah ditentukan dengan mendeskripsikan hasil analisa untuk menentukan kelayakan. Pengumpulan data dilakukan dengan metode observasi, wawancara mendalam, dokumentasi, dan studi kepustakaan. Perencanaan pengemasan paket wisata Desa Barito diberi nama “Local Pride Tour Of Barito” dimana dikelompokkan menjadi 3 jenis yang dilengkapi dengan harga paket wisata dan rute perjalanannya. Pertama, berdasarkan tema dengan nama masing-masing paket Heritage Tour, Artificial Tour, dan Socio-Economic Tour. Kedua, berdasarkan generasi dengan nama masing-masing paket Kids Tour, Teenager Tour, dan Adult Tour. Ketiga, berdasarkan kebutuhan khusus dengan nama masing-masing paket Religion Tour, Healing With Nature Tour, dan Sport Tour yang memiliki dua jenis paket dengan nama Adventure Trail dan Gowes to Barito Village. Harga masing-masing paket wisata untuk jumlah peserta minimal 12 orang yaitu paket Heritage Tour harga $12, paket Artificial Tour harga $31, paket Socio-Economic Tour harga $13, paket Kids Tour harga $14, paket Teenager Tour harga $32, paket Adult Tour harga $12, paket Religion Tour harga $10, paket Healing With Nature Tour harga $12, paket Adventure Trail harga $24, paket Gowes to Barito Village harga $17. Analisis kelayakan finansial pada setiap kemasan paket wisata tersebut dari kriteria kelayakan perhitungan NPV, IRR, Net B/C Ratio, dan Payback Period menunjukkan jika investasi layak untuk dijalankan dengan discount factor sebesar 14% dan umur proyek selama 20 tahun. Saran yang diberikan untuk meningkatkan sosialisasi antar pemerintah desa dengan kelembagaan masyarakat dalam menggali potensi wisata dan meningkatkan pastisipasi masyarakat, masyarakat harus memiliki kesadaran terhadap kelestarian lingkungannya, dan pengelola memiliki tanggung jawab akan perannya dalam mengelola wisata.
English Abstract
The tourism sector has a chain impact on the regional economy. One of the regional economies is to help increase people's income and reduce poverty. The existence of problems in tourism development efforts, researchers, make plans for the development of tourist areas through mapping tourism potential and packaging in the form of tour packages. Planning for the development of tourist areas in rural areas through the innovation of making tour packages from the results of mapping the potential of tourism priorities will boost regional economic growth and strengthen communities to carry out a sustainable process. The research was conducted using a mixed-method analysis, descriptive qualitative, and quantitative. Qualitative descriptive analysis is used to analyze the priority potential of tourist destinations by describing the analysis results following regional mapping or zoning planning. Quantitative descriptive analysis is used to describe the price of tour packages from the results of calculations using the formula for determining the cost of tour packages and analyzing financial feasibility using several predetermined criteria by describing the analysis results to determine eligibility. The data collection was carried out through observation, in-depth interviews, documentation, and library research. The name of the planning for packaging the Barito Village tour package is "Local Pride Tour Of Barito," grouped into three types which is equipped with a tour package price calculated using the travel cost method along with the travel route. First, based on the theme with the respective names of the Heritage Tour, Artificial Tour, and Socio-Economic Tour packages. Second, based on generation with the names of each package Kids Tour, Teenager Tour, and Adult Tour. Then the last is based on special needs. Each package's names are Religion Tour, Healing With Nature Tour, and Sports Tour, which has two packages called Adventure Trail, and Gowes to Barito Village. The price of each tour package for a minimum number of 12 people is the Heritage Tour package at $12, the Artificial Tour package at $31, the Socio-Economic Tour package at $13, the Kids Tour package at $14, the Teenager Tour package at $32, the Adult Tour package at $12, the Religion Tour package costs $10, the Healing With Nature Tour package costs $12, the Adventure Trail package costs $24, the Gowes to Barito Village package costs $17. The financial feasibility analysis on each package of the tour package from the eligibility criteria for calculating NPV, IRR, Net B/C Ratio, and Payback Period shows that the investment is feasible with a discount factor of 14% and a project life of 20 years. The suggestions are to increase socialization between village governments and community institutions in exploring tourism potential and increasing community participation. Then, managers are responsible for managing tourism, and people must also be aware of the village of tourism development
Other obstract
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| Item Type: | Thesis (Sarjana) |
|---|---|
| Identification Number: | 0522040095 |
| Subjects: | 300 Social sciences > 338 Production > 338.1 Agriculture |
| Divisions: | Fakultas Pertanian > Sosial Ekonomi Pertanian |
| Depositing User: | Nur Cholis |
| Date Deposited: | 20 Jul 2022 06:22 |
| Last Modified: | 20 Jul 2022 06:22 |
| URI: | http://repository.ub.ac.id/id/eprint/192408 |
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