Florensia, Dina Maria and Setiyo Yuli Handono,, SP., MP., MBA and Medea Ramadhani Utomo,, SP., M.Si. (2021) Pengembangan Wisata Kampung Konservasi Rimbun Dan Dampaknya Terhadap Masyarakat. Sarjana thesis, Universitas Brawijaya.
Abstract
Penurunan kunjungan wisatawan pada objek wisata di Indonesia merupakan fenomena yang menunjukkan adanya penurunan preferensi wisatawan terhadap objek wisata. Berdasarkan penelitian terdahulu, diketahui bahwa masih ada objek wisata yang belum memenuhi standar komponen wisata. Terdapat beberapa komponen yang dijadikan sebagai indikator komponen wisata yaitu attraction, accessibility, amenity, ancillary (Cooper, 1998). Melalui empat komponen tersebut, dapat diketahui bagaimana pengelolaan dan pengembangan daya tarik wisata. Kegiatan pengembangan wisata tentu memberikan dampak atau perubahan bagi kehidupan bermasyarakat, baik dampak secara negatif maupun positif. Tujuan dilakukannya penelitian untuk mendeskripsikan dan memahami komponen wisata pada pengembangan wisata, dan dampaknya terhadap masyarakat secara ekonomi, sosial, dan lingkungan. Lokasi penelitian dilakukan di Objek Wisata Kampung Konservasi Rimbun, Jalan Haji Jamat No.11, Ciater, Kec. Serpong, Kota Tangerang Selatan, Banten. Objek wisata Kampung Konservasi Rimbun termasuk dalam wisata berbasis edukasi pendekatan dengan alam. Penelitian dilakukan dengan pendekatan kualitatif menjelaskan empat komponen wisata yang ada di Kampung Konservasi Rimbun serta dampak dari objek wisata terhadap masyarakat sekitar. Pengumpulan data dilakukan dengan observasi, in depth interview, dan dokumentasi. Teknik penentuan informan dilakukan dengan snowball sampling. Teknik analisis data dilakukan dengan model Miles dan Huberman (1982) yang terdiri dari tahapan reduksi, data display, serta penarikan kesimpulan. Sedangkan untuk mengetahui keabsahan data atau tingkat kredibilitas data, peneliti menggunakan teknik triangulasi yaitu triangulasi sumber dan cara atau teknik. Hasil penelitian menunjukkan bahwa Kampung Konservasi Rimbun memiliki komponen 4A pada objek wisata. Komponen attractions yang ada pada objek wisata ini yaitu terdapat kegiatan yang dapat dilakukan pengunjung berupa fieldtrip, outbound, camping, belajar bahasa inggris secara gratis, area bermain anak, membeli sayur-sayuran dan buah di retail milik Rimbun, menikmati hidangan di restoran dan cafe Rimbun, serta menikmati suasana kebun di Kampung Konservasi Rimbun. Komponen accessibility yang ada di Kampung Konservasi Rimbun yaitu tidak sulit untuk mengakses dari daerah perkotaan serta terdapat petunjuk arah ke tujuan objek wisata, namun kondisi jalan masih cukup berbahaya apabila cuaca hujan karena licin. Komponen amenity yang ada di Kampung Konservasi Rimbun yaitu adanya toilet, aula, mushola, tempat parkir dan penginapan berupa camping, live music, restoran dan kafe, serta pasar sayur dan buah. Komponen ancillary services yang ada di objek wisata ini adalah adanya pemandu wisata, promosi di media sosial, fasilitas kesehatan dan keuangan di sekitar daerah wisata. Komponen wisata yang ada di Kampung Konservasi Rimbun telah sesuai dengan karakteristik wisata edukasi. Dampak ekonomi yang dirasakan masyarakat yaitu adanya penyerapan tenaga kerja serta dukungan terhadap UMKM milik masyarakat sekitar. Dampak sosial berupa program English Village gratis, penyaluran bantuan dan terjadinya kontraversi antar masyarakat. Sedangkan dampak lingkungan berupa pengalihfungsian lahan menjadi ruang terbuka yang bermanfaat bagi masyarakat dan minimal pencemaran. Berdasarkan hasil penelitian yang diperoleh, dapat dikemukakan beberapa saran yaitu: (1) Manajemen Kampung Konservasi Rimbun perlu memasang papan berisi informasi terkait tanaman yang ada di Kampung Konservasi Rimbun sehingga dapat meningkatkan daya edukasi bagi pengunjung walaupun tidak secara langsung mengikuti kegiatan fieldtrip. (2) Manajemen Kampung Konservasi Rimbun perlu membuat paket atau materi khusus untuk pembelajaran pengolahan sampah dengan variasi sampah yang lebih beragam dan diaplikasikan bersama di pembelajaran sehingga edukasi ini bukan hanya terbatas pada pengetahuan tetapi mempengaruhi sikap. (3) Manajemen Kampung Konservasi Rimbun perlu menentukan jumlah pasti dalam satu kelompok yang disesuaikan dengan kapabilitas peserta agar proses pembelajaran dan arahan pemandu tidak terhambat selama proses pelaksanaan fieldtrip. (4) Manajemen Kampung Konservasi Rimbun perlu meningkatan skill budidaya dan pengetahuan di bidang pertanian bagi para pemandu wisata di Kampung Konservasi Rimbun melalui sertifikasi ataupun pelatihan sehingga meningkatkan kredibilitas pemandu fieldtrip. (5) Manajemen Kampung Konservasi Rimbun perlu meningkatkan kerjasama dengan instansi lain baik pemerintah ataupun swasta agar dapat berkoordinasi terkait akses, promosi, keamanan, dan bantuan lainnya yang dapat meningkatkan kenyamanan pengunjung. (6) Manajemen Kampung Konservasi Rimbun perlu meningkatan keterlibatan masyarakat dalam pengelolaan objek wisata dengan membagi penghasilan parkir ke lingkungan, sehingga tidak menimbulkan kecurigaan dan perpecahan antar masyarakat dalam satu lingkungan. (7) Bagi peneliti selanjutnya, dapat meneliti dari perspektif konsumen tentang komponen yang ada pada suatu objek wisata khususnya di Kampung Konservasi Rimbun
English Abstract
The decrease in tourist visits to tourist objects in Indonesia is a phenomenon that shows factors influence the preferences of domestic tourists towards interest in domestic tourist objects. Based on previous research, some of tourism object still not fulfilled the standart component of tourism object. There are several components used as standard indicators of tourist destinations, namely attraction, accessibility, amenities, ancillary (Cooper, 1998). Through these four components, it will be known how to manage and develop tourist attractions. Tourism development activities certainly have an impact or change on social life, both negatively and positively. The purpose of conducting research is to describe the components of tourism in tourism development activities, and their impact on society economically, socially and environmentally. The research conducted at Kampung Konservasi Rimbun, Jalan Haji Jamat No.11, Ciater, Kec. Serpong, South Tangerang City, Banten. Kampung Konservasi Rimbun is an education-based tourism that introduce people to get close with nature. The research used qualitative approach to explain the four components of tourism in Kampung Konservasi and the impact of the tourist attraction on the surrounding community. Data collection was carried out by observation, in-depth interviews, and documentation. The technique of determining informants was carried out by snowball sampling, where the researcher followed the directions of recommendations from individuals who knew more about topics related to in-depth research. The data analysis technique that used in this research is a model of Miles and Huberman (1982), which consists of the stages of reduction, data display, and drawing conclusions. Meanwhile, to determine the validity of the data or the level of data credibility, researchers used triangulation techniques, namely triangulation of sources and methods. The results showed that the Kampung Konservasi Rimbun had the 4A component in the tourist attraction. The components of attractions in this tourist attraction are there are activities that visitors can do like fieldtrips, outbound, camping, be able to learn English for free, children's play areas, be able to buy vegetables and fruit at Rimbun's retail, be able to enjoy meals at Rimbun restaurants and cafe, and also be able to enjoy the garden atmosphere in the Kampung Konservasi Rimbun. The components of accessibility in Kampung Konservasi Rimbun is that it is not difficult for the visitor to access from urban areas and there are directions to tourist destinations, but the road conditions are still quite dangerous when the weather is rainy because it is slippery. The iv components of amenity in Kampung Konservasi Rimbun are the availibity of toilets, halls, prayer rooms, parking lots and lodging in the form of camping. The components of ancillary services are the presence of tour guides and security, promotions on social media, health and financial facilities around tourist areas. The tourism component on Kampung Konservasi Rimbun already fulfilled the basic of characteristics of education tourism. The economic impact felt by the community is the absorption of labor from local and support for small business of surrounding community. Social impacts is shown by the form of the free English Village program, distribution of aid and controversy between communities. Meanwhile, the environmental impact is there is land conversion into open space that benefits the community and minimizes pollution. Based on the results of the research obtained, several suggestions can be made, those are: (1) The management of Kampung Konservasi Rimbun needs to put up a board containing information related to the plants in the Rimbun Conservation Village so that it can increase the educational power of visitors even though they do not directly participate in field trip activities. (2) The management of Kampung Konservasi Rimbun needs to make special packages or materials for learning about waste management with a more diverse variety of waste and applied together in learning so that this education is not only limited to knowledge but affects attitudes. (3) The management of Kampung Konservasi Rimbun needs to determine the exact number in one group that is adjusted to the capabilities of the participants so that the learning process and the guidance of the guides are not hampered during the field trip implementation process. (4) The management of Kampung Konservasi Rimbun needs to improve cultivation skills and knowledge in agriculture for tour guides in Kampung Konservasi Rimbun through certification or training to increase the credibility of fieldtrip guides. (5) The management of the Kampung Konservasi Rimbun needs to increase cooperation with other organizations, both government and private, so that they can coordinate related to access, promotion, security, and other assistance that can increase the comfort of visitors. (6) The management of Kampung Konservasi Rimbun needs to increase community involvement in the management of tourism objects by dividing parking income into the environment, so as not to cause suspicion and division among communities in one environment. (7) For further researchers, they can examine from the perspective of consumers according to the components that exist in a tourist attraction, especially in the Kampung Konservasi rimbun
Other obstract
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| Item Type: | Thesis (Sarjana) |
|---|---|
| Identification Number: | 0521040088 |
| Subjects: | 300 Social sciences > 338 Production > 338.1 Agriculture |
| Divisions: | Fakultas Pertanian > Sosial Ekonomi Pertanian |
| Depositing User: | Nur Cholis |
| Date Deposited: | 28 Jan 2022 06:27 |
| Last Modified: | 24 Sep 2024 04:12 |
| URI: | http://repository.ub.ac.id/id/eprint/189099 |
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