Analisis Structural Equation Modelling (Sem) Dengan Pendekatan Warppls Berdasarkan Theory Of Planned Behavior (Tpb) (Studi Pada Minat Masyarakat Tehadap Produk Want-E)

Herlistriana, Lyshe Martya (2019) Analisis Structural Equation Modelling (Sem) Dengan Pendekatan Warppls Berdasarkan Theory Of Planned Behavior (Tpb) (Studi Pada Minat Masyarakat Tehadap Produk Want-E). Sarjana thesis, Universitas Brawijaya.

Abstract

Volume sampah yang tak terkendali tanpa adanya pengolahan khusus membuat lingkungan dan udara semakin tercemar. Kabupaten Tasikmalaya, tepatnya di Kampung Cibeber, Kecamatan Cikalong merupakan salah satu daerah yang belum mempunyai tempat pembuangan akhir (TPA). Tingkat populasi masyarakat yang tinggi mengakibatkan volume sampah semakin meningkat. WANT-E merupakan alat yang diciptakan untuk menjadikan gas metana dari sampah organik ditujukan sebagai pengganti bahan bakar gas yang dapat diperbaharui. Produk WANT-E merupakan produk baru, karena itu perlu dilakukan penelitian terkait minat masyarakat terhadap produk WANT-E. Penelitian ini menggunakan data primer yang diperoleh dari kuesioner dengan variabel berdasarkan Theory of Planned Behavior (TPB) yaitu sikap perilaku, norma subjektif, kontrol perilaku persepsian, dan minat perilaku yang disebarkan kepada masyarakat Kampung Cibeber, Kecamatan Cikalong, Kabupaten Tasikmalaya yang menggunakan tabung gas LPG atau kompor tungku dengan teknik pengambilan sampel berupa metode judgement sampling. Analisis yang digunakan adalah SEM dengan pendekatan WarpPLS yaitu untuk mengetahui pengaruh hubungan antar variabel. Hasil analisis diperoleh pengaruh hubungan langsung antar variabel sikap perilaku terhadap norma subjektif, sikap perilaku terhadap kontrol perilaku persepsian, norma subjektif terhadap minat perilaku, dan kontrol perilaku persepsian terhadap minat perilaku. Kemudian diperoleh pengaruh hubungan tidak langsung pada norma subjektif dan kontrol perilaku persepsian sebagai mediasi antar sikap perilaku terhadap minat perilaku.

English Abstract

The volume of waste that is uncontrolled without special processing makes the environment and air more polluted. Tasikmalaya Regency, precisely in Cibeber Village, Cikalong Subdistrict is one area that does not yet have a landfill (TPA). The high level of the population causes the volume of waste to increase. WANT-E is a tool created to purify methane gas from organic waste intended as a substitute for renewable gas fuel. The WANT-E product is a new product, because it is necessary to do research related to public interest in WANT-E products. This study uses primary data obtained from questionnaires with variables based on Theory of Planned Behavior (TPB), namely behavior attitudes, subjective norms, perceived behavior control, and behavior interests that are spread to the community of Cibeber Village, Cikalong Subdistrict, Tasikmalaya Regency that uses LPG gas cylinders or stove using sampling techniques in the form of judgment sampling method. The analysis used is SEM with the WarpPLS approach, which is to determine the effect of relationships between variables. The results of the analysis obtained the effect of a positive relationship between behavior attitudes variables on subjective norms, behavior attitudes toward perceived behavior control, subjective norms of behavior interests, and perceived behavior control of behavior interests. Then the influence of indirect relations on subjective norms and perceived behavior control was obtained as a mediation between behavior attitudes toward behavior interests.

Other obstract

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Item Type: Thesis (Sarjana)
Identification Number: SKR/MIPA/2019/201/051910925
Uncontrolled Keywords: SEM WarpPLS, Sikap Perilaku, Norma Subjektif, Kontrol Perilaku Persepsian, Minat Perilaku, SEM WarpPLS, Behavior Attitudes, Subjective Norms, Perceived Behavior Control, Behavior Interests
Subjects: 500 Natural sciences and mathematics > 518 Numerical analysis
Divisions: Fakultas Matematika dan Ilmu Pengetahuan Alam > Statistika
Depositing User: Budi Wahyono Wahyono
Date Deposited: 10 Aug 2020 07:35
Last Modified: 29 Dec 2021 05:33
URI: http://repository.ub.ac.id/id/eprint/178781
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