Lestari, Dian Khaerunisa (2019) Virtual Tourism: Pengaruh Telepresence, Flow, serta Enjoyment terhadap Attitude dan Dampaknya pada Revisit Intention (Survei pada Pengunjung yang telah mencoba Wahana VR Ride: The New Revolution di Batu Night Spectacular). Sarjana thesis, Universitas Brawijaya.
Abstract
Penelitian ini bertujuan untuk mengetahui pengaruh telepresence terhadap attitude, mengetahui pengaruh flow terhadap attitude, mengetahui pengaruh enjoyment terhadap attitude, mengetahui pengaruh attitude terhadap revisit intention. Jenis penelitian yang digunakan adalah explanatory research dengan pendekatan kuantitatif. Sampel pada penelitian ini sebanyak 138 orang responden yang pernah mencoba wahana VR Ride: The New Revolution di Batu Night Spectacular minimal 1 (satu) kali dan berusia minimal 17 tahun, dengan teknik sampling non probability sampling. Teknik analisis data yang digunakan dalam penelitian ini adalam SEM-PLS ( Structural Equation Modeling – Partial Least Square ) dengan menggunakan alat bantu program SmartPLS. Hasil dari penelitian ini menunjukkan bahwa telepresence tidak berpengaruh signifikan terhadap attitude, flow tidak berpengaruh signifikan terhadap attitude, enjoyment berpengaruh signifikan terhadap attitude, attitude berpengaruh signifikan terhadap revisit intention.
English Abstract
This study aims to determine the effect of telepresence on attitude, knowing the influence of flow on attitude, knowing the influence of enjoyment to attitude, knowing the effect of attitude on revisit intention. The type of research used in this study is explanatory research with a quantitive approach. The sample in this study were 138 respondent who had tried the VR: The New Revolution in Batu Night Spectacular at least 1 (one) time and at least 17 years old with non probability sampling technique. The data anlysis technique used in this study is SEM PLS (Structural Equation Model – Partial Least Square) using SmartPLS 3 program tools. The result of this study indicate that telepresence has no significant effect on attitude, flow has no significant effect on attitude, enjoyment has a signifikan effect on attitude, attitude has a significant effect on revisit intention.
| Item Type: | Thesis (Sarjana) |
|---|---|
| Identification Number: | SKR/FIA/2019/832/052000466 |
| Uncontrolled Keywords: | Virtual Tourism, Virtual Reality, Telepresence, Flow, Enjoyment, Attitude, Revisit Intention-Virtual Tourism, Virtual Reality, Telepresence, Flow, Enjoyment, Attitude, Revisit Intention. |
| Subjects: | 300 Social sciences > 338 Production > 338.4 Secondary industries and services > 338.47 Services and specific products > 338.479 1 Services and specific products (Geography and travel) |
| Divisions: | Fakultas Ilmu Administrasi > Ilmu Administrasi Bisnis / Niaga |
| Depositing User: | soegeng sugeng |
| Date Deposited: | 05 Aug 2020 08:00 |
| Last Modified: | 21 Oct 2021 01:28 |
| URI: | http://repository.ub.ac.id/id/eprint/177821 |
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