Munziah, Laila (2016) Implementasi Metode Ahp Pada Sistem Rekomendasi Pemasokan Produk Favorit Toko Online Instagram (Studi Kasus: Toko Online Daster Omah). Sarjana thesis, Universitas Brawijaya.
Abstract
Instagram is a social networking application to share photos for free. According to Ahmadi (2015), some people, especially teenagers make Instagram as an opportunity to start a business, especially for those who just want to start a business with minimal budget and has no place of business. Various convenience provided by Instagram online store users does not escape from the existence of a system that needs to be developed. This is because of the user is only using Instagram as a promotional medium in products marketing. The different is the online store already has an official website that the entire business process is already in a system. However, to build an online store with website platform, it needs quite expensive development and maintenance costs. It is also the reason why people use Instagram as an online store in the marketing system although it is still manual. Based on this, the researcher wants to build a favorite product supply of Instagram online store reccomendation system, that will get the rank of favorite product recommendations that the amount of stock must be reproduced every month using the following criterias: the number of transactions, the number of like and price nominal. Based on these needs, we need a tool or method for calculating a decision based on several criterias. The method is taken from one group of Multi-Criteria Decision Making (MCDM) method, that is Analytical Hierarchy Process. In this research, the method to be used is AHP with any degree of Accuracy (precision) between the information requested by the user with the result given by the system amounted to 0.318 or about 32%, the success rate of the system in rediscovering a result information on favorite products (recall) amounted to 0,153 or about 15% and the degree of proximity between the predicted value to the actual value of 0.61 or 61%. The system will be built using Android platform as a display, the use of local storage, and data processing. In addition to open-source in terms of its construction, this platform has achieved high results of performance, that based on a comparison of comparative prominent among cross-platform development approach.
| Item Type: | Thesis (Sarjana) |
|---|---|
| Identification Number: | SKR/FTIK/2016/565/051610848 |
| Subjects: | 000 Computer science, information and general works > 005 Computer programming, programs, data |
| Divisions: | Fakultas Ilmu Komputer > Teknik Informatika |
| Depositing User: | Sugiantoro |
| Date Deposited: | 18 Nov 2016 09:00 |
| Last Modified: | 21 Oct 2021 17:56 |
| URI: | http://repository.ub.ac.id/id/eprint/147140 |
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