Hubungan Pengalaman Pasien Dengan Citra Rumah Sakit Studi Kasus : Rsia Puri Bunda Kota Malang

Pertiwi, Intan (2018) Hubungan Pengalaman Pasien Dengan Citra Rumah Sakit Studi Kasus : Rsia Puri Bunda Kota Malang. Sarjana thesis, Universitas Brawijaya.

Abstract

Pengalamanpasienmerupakan salah satuvariabelpembentukpersepsipasienterhadappelayanankesehatan. Salah satupembentukcitrarumahsakitadalahpersepsipasienterhadappelayanankesehatan. Penelitianinibertujuanuntukmenjelaskanhubunganpengalamanpasiendengancitrarumahsakit. Penelitiandilakukandengandesaincross sectional melalui surveimenggunakankuesioner tertutuppadapasien RSIA PuriBunda Kota Malang. Sebanyak 110 responden pasien rawat inap dipilih menggunakan teknikconsecutive sampling dengan kriteriausia> 17 tahundan telah menjalani rawat inap selama 2 hari. Pengalamanpasiendiukurmenggunakanmodifikasi instrumen PPE-15 sedangkancitrarumahsakitdiukurmenggunakan 6 butirdimensidarimodifikasiskala Kim et.al,(2008) Rasa hormat yang dirasakanrespondensaatpelayanandiberikanmerupakanaspekpengalamanpasien RSIA PuriBunda yang sudahbaik. Di sisilain, kemudahanaksesbertemudokterdaninformasimengenaitanda- tandakegawatan di rumahmerupakanaspekpengalamanpasien yang paling membutuhkanperbaikankemudiandiikutiolehinformasiefeksampingobatdankesempatandiskusidengandokter. Terdapat hubungan positif yang lemah antara pengalaman pasien dengan citra rumah sakit (r= 0,198, p = 0,047). Dimensikontinuitasdantransisimemiliki hubungan positif yang lemah dengancitrarumahsakit(r = 0, 215, p=0,028), sedangkan dimensi pengalaman pasien yang lain tidak menunjukkan hubungan yang signifikan.Dapat disimpulkan bahwa pengalaman pasien memberikan hubungan positif namun lemah dengan citra rumah sakit, dengan dimensi yang berhubungan adalah kontinuitas dan transisi

English Abstract

Patient Experience is one of many variables constructing patient’s perception of health service. One thing contributing to the formation of hospital brand image is patient’s perception of health service. This study aims to explain the relationship of patient experience with hospital brand image. The study was conducted with cross sectional design. Survey was done by giving closed questionnaire to RSIA PuriBunda Kota Malang’s patients. As many as 110 respondents was chosen by consecutive sampling technique with age criteria> 17.They had been in hospital at least for 2 days.Patient experience was measured by using PPE-15 while hospital brand image was measured by using 6 items from modified scale by Kim et.al.,(2008). Honour felt by respondents during health service is the patient experience aspect that has been well achieved. Nevertheless, accessibility to see the doctorand information about warning sign at home are patient experience aspects that still need most improvement followed by information about drug side effect and possibility to discuss with the doctor. Patient experience was directly weakly related to hospital brand image (p = 0,047, r=0,198). Beside that, there was a direct weak relation between continuity and transision with hospital brand image (p = 0,028, r = 0,215). However, there was no significant relation between other patient experience dimensions with hospital brand image. It can be concluded that patient experience provides a positive but weak relationship with hospital brand image, with related dimension is continuity and transition

Other obstract

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Item Type: Thesis (Sarjana)
Identification Number: SKR/FK/2018/.85/051804080
Uncontrolled Keywords: : Patient experience, brand, continuity and transision, pengalamanpasien, citra, kontinuitasdantransisi
Subjects: 600 Technology (Applied sciences) > 610 Medicine and health > 610.7 Education, research, nursing, services of allied health personnel > 610.73 Nursing and services of allied health personnel
Divisions: Fakultas Kedokteran > Pendidikan Dokter
Depositing User: Nur Cholis
Date Deposited: 13 May 2020 09:56
Last Modified: 21 Oct 2021 04:59
URI: http://repository.ub.ac.id/id/eprint/167831
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