Hartantyo, Riko (2014) Pengaruh Kelompok Referensi Dan Keluarga Terhadap Keputusan Siswa Dalam Menggunakan Program Intensif Sbmptn Pada Lembaga Bimbingan Belajar Primagama Jl. Ronggo Warsito No.17 Malang. Sarjana thesis, Universitas Brawijaya.
Abstract
Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh kelompok referensi dan keluarga terhadap keputusan siswa dalam menggunakan program intensif SBMPTN pada lembaga bimbingan belajar primagama Jl. Ronggo Warsito No.17 Malang. Jenis penelitian ini adalah explanatory research yang menjelaskan hubungan kausal antara variabel-variabel melalui pengujian hipotesis. Penelitian ini menggunakan seluruh siswa yang menggunakan program intensif SBMPTN pada lembaga bimbingan belajar primagama Jl. Ronggo Warsito No.17 Malang yang berjumlah 47 siswa sebagai responden. Alat Uji yang digunakan dalam penelitian ini terdiri dari: Uji Instrumen penelitian (Uji validitas dan Realibilitas), Uji Asumsi Klasik, Uji Hipotesis. Teknik analisis data yang digunakan adalah analisis regresi linier berganda. Berdasarkan hasil dari penelitian dan pembahasan terhadap data yang ada, diperoleh temuan sebagai berikut: 1. Variabel kelompok referensi dan keluarga berpengaruh secara simultan dan parsial terhadap keputusan siswa dalam menggunakan jasa program intensif SBMPTN pada lembaga bimbingan belajar primagama Jl. Ronggo Warsito No.17 Malang. Hasil penelitian ini memiliki makna bahwa kelompok referensi dan keluarga terbukti secara empiris, baik secara bersama-sama maupun terpisah mempengaruhi siswa dalam menggunakan jasa program intensif SBMPTN pada primagama Jl. Ronggo Warsito No.17 Malang. 2. Variabel Kelompok Referensi berpengaruh dominan terhadap keputusan siswa dalam menggunakan jasa program intensif SBMPTN pada primagama Jl. Ronggo Warsito No.17 Malang. 3. Kelompok persahabatan siswa dan Ibu Siswa merupakan pihak yang memberikan stimulus paling besar kepada siswa untuk menggunakan jasa program intensif SBMPTN pada primagama Jl. Ronggo Warsito No.17 Malang
| Item Type: | Thesis (Sarjana) |
|---|---|
| Identification Number: | SKR/FE/2014/276/051404826 |
| Subjects: | 600 Technology (Applied sciences) > 658 General management |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Budi Wahyono Wahyono |
| Date Deposited: | 21 Aug 2014 09:50 |
| Last Modified: | 21 Oct 2021 02:16 |
| URI: | http://repository.ub.ac.id/id/eprint/107294 |
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